NewJeans’s “Attention” Plagiarism Accusations Shake K-pop Scene

Published Categorized as Debuts, Fashion, Groups

In the midst of legal battles and artistic clashes, NewJeans finds themselves ensnared in controversy once again. Their debut hit, “Attention,” now faces allegations of musical plagiarism, adding fuel to the ongoing feud between HYBE Labels and ADOR CEO Min Hee Jin.

Comparisons between “Attention” and Pace’s 2021 release “Living Backwards” have surfaced, pointing out striking similarities in rhythm and melody. While NewJeans has denied any intentional sampling, the resemblance is hard to ignore, raising questions about creative integrity.

Netizens, quick to voice their disappointment, highlight the irony of NewJeans being accused of what they themselves once decried. CEO Min Hee Jin’s past accusations against ILLIT for purportedly mimicking NewJeans’s style now seem hypocritical in light of these allegations.

Netizens question the group's integrity amidst past accusations of copying
Netizens question the group’s integrity amidst past accusations of copying

This isn’t the first time NewJeans has been under scrutiny. Previous claims of copying SHAKTAK’s “Easier Said Than Done” only compound their current predicament. However, amidst the backlash, some find solace in discovering Pace’s music through this debacle.

Despite the controversy, NewJeans marches forward with their Japanese debut on the horizon. “Supernatural” and “Right Now” are slated for release in June, marking a pivotal moment for the group’s international expansion.

Their upcoming fan meeting, “Bunnies Camp 2024 Tokyo Dome,” promises excitement for fans eager to engage with the group.

By Liam Bennett

Liam Bennett follows the daily pulse of Hallyu, from teaser timelines to award‑night highlights. Liam drinks too much iced coffee while live‑blogging.