Heize Parts Ways with P NATION After Meaningful Six-Year Journey

In a significant shift within the K-pop landscape, acclaimed singer-songwriter Heize has officially concluded her long-standing partnership with P NATION, the prominent entertainment agency founded by global music icon Psy.

On July 1, 2026, the label announced to fans by releasing an official public statement across its social media channels, revealing that her exclusive, long-term contract had formally reached its expiration date the previous day on June 30.

The news marks a massive turning point in the career of the hitmaker, who has spent the last several years operating as one of the definitive pillar soloists driving the agency’s musical identity and commercial chart dominance.

The announcement was framed not as a bitter corporate split, but rather as an amicable and deeply respectful conclusion to a highly successful era of joint artistry.

On this day, P NATION stated,

“After sufficient discussion, both our company and Heize agreed to conclude the exclusive contract while sincerely cheering for each other’s future endeavors.”

The agency highlighted that the decision was reached after mutual, exhaustive dialogues built upon a solid foundation of shared trust.

Heize via Instagram

As she transitions out of the label’s management structure, the multi-talented artist effectively enters the competitive music industry market as a highly sought-after free agent.

Reflecting on a Six-Year Legacy of Chart-Topping Hits

Heize initially signed her momentous exclusive contract with P NATION back in August 2020, becoming part of an elite stable of soloists that eventually grew to include powerhouse figures like Hwasa and Crush.

Over the course of their subsequent six-year collaborative run, the pairing proved to be an absolute powerhouse, generating an impressive string of mainstream successes that perfectly showcased her hallmark emotional vulnerabilities and experimental production values.

During her time anchored under Psy’s creative umbrella, she consistently elevated her industry status by outputting commercially lauded projects and prominent tracks like “Happen,” “Round and Round,” and “Lips.”

The agency made sure to explicitly celebrate these invaluable artistic contributions when issuing their final farewell communications to both the domestic and international music communities. P NATION added,

“We deeply appreciate Heize for always dedicating her passion to music and the stage during this period, and we sincerely wish her success in her new endeavors.”

By blending her unique, poetic songwriting sensibilities with P NATION’s extensive promotional resources, Heize successfully cemented her reputation as a reliable chart-topper capable of bridging the gap between underground indie appeal and widespread, mainstream public adoration.

Looking Ahead to a Bold New Journey of Creative Independence

While the sudden end of the contract closes a major chapter, Heize’s musical forward momentum shows zero signs of slowing down.

Coinciding directly with her departure news, her distinct vocals can already be heard across global streaming platforms via a brand-new high-profile collaboration.

She is featured digital single titled “Rule,” which dropped on July 2.

The track delivers an empowering, timely message about confidently mapping out one’s personal life direction rather than feeling constrained by the rigid expectations of external forces- a theme that mirrors Heize’s current professional leap into absolute career freedom.

As the dust settles on her departure, the South Korean entertainment industry is watching her next moves with extreme intensity.

Given her proven track record of writing, composing, and producing her own signature material, major agencies and boutique music labels are expected to compete fiercely to secure her signature.

In their final parting address, the staff at P NATION turned their attention directly to her massive, dedicated fanbase to request continued love.

Additionally, P NATION said,

“We also thank the fans who have shown Heize unwavering love and support. We kindly ask for continued interest and warm encouragement for Heize’s new journey ahead.”