IU Makes History: 1st Female K-Pop Soloist with 9 MVs at 100M Views

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IU has achieved another remarkable milestone on YouTube! At approximately 5:40 a.m. KST on April 15, her music video for the 2015 sensation “Twenty-three” crossed the 100 million views mark.

This achievement marks her ninth music video to join the coveted 100 million views club, following the success of “Palette,” “BBIBBI,” “Not Spring, Love, or Cherry Blossoms,” “eight,” “Blueming,” “Celebrity,” “Through the Night,” and “LILAC.”

IU (Credit: allkpop)

She initially released the music video for “Twenty-three” on October 23, 2015, at 12 a.m. KST. It took approximately 8 years, 5 months, and 22 days for the video to achieve this impressive milestone.

Congratulations to IU on this remarkable achievement!

Relive the playful charm of the “Twenty-three” music video below:nnhttps://youtu.be/42Gtm4-Ax2U

Written by Harper West Kpop Trend Forecaster Analytics, Kpop, Streaming, Metrics, Trends, Fandom, Charts Harper West has 6 years of experience in entertainment research and holds a degree in Media Studies with certification in data visualization and audience measurement.

Harper West analyzes K-pop performance through comparative data modeling and longitudinal tracking. She focuses on how releases evolve over time across platforms, identifying sustained growth versus short term spikes. Her work integrates engagement metrics with release strategy to clarify performance drivers.

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