On May 4, 2025, IVE celebrated another monumental achievement as their music video for the hit track “LOVE DIVE” surpassed 300 million views on YouTube.
This milestone makes it the third IVE music video to reach this impressive number, joining the ranks of their previous hits “After LIKE” and “I AM”.
Originally released on April 5, 2022, “LOVE DIVE” has proven to be a defining moment in the group’s rapidly rising career.
It took approximately three years and 29 days for the music video to achieve this massive view count, a testament to the song’s lasting popularity and the group’s growing global influence.
This achievement reflects IVE’s consistent success in the competitive world of K-pop, showcasing their ability to maintain relevance and connect with audiences worldwide.
“LOVE DIVE” continues to be a fan favorite, and its impact can be seen in its viewership, highlighting the group’s strong visual concepts, catchy music, and dedicated fanbase.
With “LOVE DIVE” joining the ranks of their most-viewed MVs, IVE is continuing to prove that they are one of the most dominant forces in the K-pop scene.
Fans are already excited to see what’s next for the group as they continue to make waves in the industry.
