Anticipation is building as P NATION officially gears up to launch its very first girl group, Baby DONT Cry.
On June 9, the agency confirmed that the group will make their debut on June 23 at 6 p.m. KST, marking a major milestone for the company as it introduces a new generation of talent under its expanding artist lineup.
Alongside the announcement, P NATION released an eye-catching teaser video, offering fans an early glimpse into the group’s visual concept and sound, which already hints at a fresh and charismatic identity.
To further ignite excitement, the agency revealed a slate of official social media accounts for Baby DONT Cry, spanning platforms such as Weibo and Bilibili, ensuring that fans from around the world can begin following their journey and stay up to date with debut promotions and content.
The group’s emergence has been met with growing interest, especially given P NATION’s reputation for innovative artist management and genre-blending music styles, spearheaded by founder PSY.
With the debut just around the corner, all eyes are on Baby DONT Cry to see how they will distinguish themselves in the ever-evolving K-pop scene.